Are Venkys Past Point of No-return with Blackburn Rovers fans?
With relegation confirmed for Blackburn Rovers after a 11-year spell in the Premier League, their longest ever run in the top flight, in the post-war period, supporters, once again, turned their anger towards the owners, Venkys, and, manager, Steve Kean. As the dust begins to settle on the disastrous season, the mainstream media, for the first time, has taken an active interest in the on-goings at Ewood Park. Some of the “revelations” of the past few days have been well known to most of the supporters for the good part of the past 6 months. Nevertheless, with Steve Kean emphatically stating that “I’m here for the long term” as well as the owners being “100% right for the club” as well as how “these are exciting times for the club”, one has to wonder what happens next and whether Venkys are too out of touch with reality to be able to salvage the situation and stabilize a sinking ship.
If you ask any Rovers supporter whether there is anything Venkys can do to make them want to retain them as owners, the answer would be a resounding and instinctive “no”. However, if one approaches the situation as a realist, considering the fact that the ideal scenario of Venkys wanting to sell the club and potential buyers coming forward to make an acceptable offer to Venkys may not exist, supporters may have to reconsider the “no negotiation” stance that they rightfully hold. At this point, we want to present a “four-point plan” which is likely to “reset” the situation between owners and the supporters. The question, however, remains do the owners actually care what the fans think? And do they really want to make a success of their tenure? If the answers to those are yes, then they need to take a close look at the following, not for inspiration but for application.
1) Sack Steve Kean
Steve Kean undoubtedly has a poor results record in “management”, the primary criteria of judging a football manager. Whichever way he may want to spin the situation, the facts remain facts as highlighted as early as December 2011. Kean is, without a shadow of a doubt, beyond the point of no return with supporters and its not purely down to results on the pitch. His handling of the media, dubious transfers and team selection, the lack of acknowledgement of Rovers plight, and what fans see as a disrespect to their existence and views, combined with the circumstances within which he got the job in the first place, as well the “unsackable” tag which has been given to him have not made Kean a popular man. Whilst Kean survived the first wave of criticism which hit their peak during December 2011, the national media failed to look too closely at the facts, and Rovers supporters decided to “back off” in the interest of supporting the side in the most complete fashion. Instead of acknowledging that, Kean came out with ludicrous statements such as one where he said he receives “500 letters of support from fans everyday”. This time around, on the back of relegation, the national media is no longer as negligent and Rovers are under the microscope and so is Kean. Venkys should have sacked their man by now, but they must not waste another second in doing so and that is the first step towards “salvation”.

Not a smiling matter. Rovers have been relegated under the stewardship of Steve Kean, breaking many unwanted records during the 2011/12 season
2) Acknowledge their Mistakes
Even before replacing the manager, Venkys must come out and finally communicate with the fans in a transparent and honest fashion. The whole footballing world is aware of Rovers plight and it is clear that the decisions that the owners have taken in the last 18 months have resulted in relegation. Yes, the owners are new to football and they have made mistakes, but if “no one is to blame” as Venkatesh Rao states during a telephone interview with Indian media only a few days after relegation, then Venkys are delusional. There is enough blame to go around and the owners need to acknowledge that before they continue promising success and achievement for the future, something which they have been doing, foolishly, from day one.
3) Hire an Experienced and Popular Manager
The title says it all. At this point, Venkys need to think long and hard about the next manager. Not only must he be the right choice from a footballing perspective but he must also be “popular” enough with the fan-base in order to quell the frustration, worries and apathy which Venkys and Kean have instilled onto the fans. Supporters have lost faith and have spoken with their feet. Approximately 3,000 fewer fans were attending home games from just before the end of December, compared to after it. That is a crushing blow to the owners, even though they do not seem to understand its implications yet. More fans are expected to “walk away” by the time the upcoming season begins largely of the post-relegation fiasco including Kean’s unbelievable press conference for the Chelsea game. Names like Avram Grant and Dave Jones, who has an SEM link are simply not going to work. The new manager must bring the fans together and there must be no inkling of controversy around his appointment. Alan Curbishley, a tandem of Graeme Souness with club legend Tugay, as well as Mick McCarthy may all have the experience, personality and character to get supporters “on-side” and would all be available for work. However, it would be a valid question as to who in their right minds would work for Venkys with the way they have been running the club, and that leads us to the next point.

One of the logical choices for appointment as manager is former Charlton and West Ham manager Alan Curbishley who will need to be convinced of changes
4) Bring in the Professionals to Take Care of Business
This measure is on par with sacking Kean as manager in terms of its revitalizing effect and importance. Venkys must approach to re-hire John Williams and Tom Finn. Whilst it is unclear whether both men would be interested to return to Rovers in the first place, the Indians need to make it clear to them that they will have carte blanche in re-stabilizing the club and will have no interference from Pune. A communication line will be re-established with supporters, the media, and the owners and the club can be run the way any good club is supposed to be run. They will be popular appointments with the fans and bring back a feeling of familiarity as well as stability to Ewood Park. The playing staff will also be relieved and question marks over the “running of the club” would be quashed immediately just with their presence. Venkys will gain a sense of legitimacy in the process too. People can accept mistakes, but to repeat the same mistakes and to be oblivious to your responsibilities would be a fatal error on the part of the owners.

SOS needs to be sent to former Chairman John Williams and every step undertaken by Venkys to ensure his return to club
With a critical summer coming up for Blackburn Rovers, the right decisions need to be taken on who to sell, who to retain and who to buy in order to best position the club for the upcoming campaign. Williams and Finn have the background, experience and know-how to undertake those tasks as smoothly as possible whilst having as blind a support from fans as possible, in the process. With them at the helm there will be no question of vested interests over transfers either.
Concluding Thoughts
Blackburn Rovers is currently in the doldrums. Steve Kean and Venkys may not want to acknowledge it and may be promising “exciting times ahead” but delusions such as those do nothing but to infuriate an already tortured fan-base. In an ideal scenario, the owners would decide to sell the club. However, Venkys have been adamant that they would not consider a sale. If they are serious about that and they are serious about getting it right as they have been telling many people in recent months, then the time for change and action is here and now. The four point plan presented here does not guarantee success on the pitch. But it does promise to unify the fan-base and get people to focus on matters on the field instead of distractions, largely caused by mistakes undertaken by Venkys, during the past 18 months. It would also give Venkys as close a clean slate as possible with many fans, even though it may be a case of “forgive but not forget”. Digressing from any of those four points would negate the plan. This is emphatically true in terms of sacking Kean and approaching John Williams and Tom Finn. If one was a betting man, based on Venkys prior history at Rovers, you’d have to think that they would not go through with such a plan, but if they thought long and hard about it and found that their goals match those highlighted initially in this piece, then they’d be foolish not to. As much as they are the actual owners, supporters see Venkys as custodians, because after all, in their eyes, this is the club that Jack Walker built.
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Jack Walker’s Legacy: The Blackburn Rovers Academy
When Jack Walker officially took over Blackburn Rovers in January 1991, even the most day-dreaming of supporters could not have foreshadowed what lay ahead for the club. Threatened with relegation from the old Second Division (equivalent to Championship) at the time, the club would become champions of the English Premier League in fours years. Walker restructured Ewood Park, building the Jack Walker Stand, spending approximately £20 million to do so. Money was no issue, for a period at the club, with some of the best of British talents joining the club, from manager Kenny Dalglish to Alan Shearer, Chris Sutton, David Batty, Graeme Le Saux, and Tim Sherwood among others. Supporters have had to endure taunts of having “bought” the Premier League title, even though the club spent just under £2 million more than second place Manchester United in assembling its squad. In fact, Manchester United spent more money on transfers that season than Rovers had. Uncle Jack, as he is affectionately known, would also invest in the town of Blackburn and is regarded as a hero within the community as much as within the football club.
Walker watched tearfully as his beloved Rovers side confirmed its relegation with a 0-0 draw at Ewood Park against Manchester United near the end of the 1998/99 season. He wouldn’t live to see Rovers gain promotion as he passed away, aged 71, at the start of their promotion campaign of 2000/01. Two of the players that played a key role in getting Rovers back to the Premier League had been David Dunn, still at the club today, having returned from a spell at Birmingham City, and Damien Duff, now at Fulham. Marlon Broomes, Martin Taylor, Damien Johnson, and Jonathan Douglas all played some role during that season. All 6 players were products of the successful Academy. As was Jack Walker’s ultimate goal with Rovers, he wanted to make it a self-financing club in the long-term, mirroring the Manchester United youth development of the early-to-mid nineties. It was in 1996, that an official “youth structure” was put in place at the club, bringing in players such as Dunn and Duff into the system even before the current facilities existed. The class of Dunn and Duff was losing finalists in the FA Youth Cup in 1998. However, it would be a few months after Jack Walker’s passing that his brainchild, the Academy would be inaugurated.
The Brockhall Village Academy, opened in 2001, cost approximately £4.75 million as state of the art facilities on par with top training facilities anywhere in Europe. It includes 6 full-size pitches, indoor training facilities, indoor running track, outdoor running “hill”, a swimming pool, goalkeeper training facilities as well as accommodation for the youth players. In the 2001 FA Youth Cup, Rovers would be losing finalists again. In terms of league activity, the Rovers youth side won the U-17 Premier Academy League in the 1998/1999 and the U-19 Premier Academy League in 2002/3 before the U-19 and U-17 leagues were merged to form the U-18 Academy Premier League in 2004/5, when Rovers won the inaugural edition. In fact, when it comes to a roll of honor in the Premier Academy League, Blackburn Rovers are the second most successful side after Arsenal, winning 3 leagues, compared to Arsenal’s 5. Rovers and Arsenal are the only ever sides to have won Academy Premier Leagues in all 3 age categories. Even West Ham’s heralded Youth Academy, has not tasted any glory, in the aftermath of producing the “Golden Generation” of 1998-2000, boasting the likes of Joe Cole, Michael Carrick and Frank Lampard, when they lifted 1 FA Youth Cup and back-to-back U-19 Academy Premier League titles.
In terms of coaching and managing the set-up, Bobby Downes, formerly involved with youth football at Aston Villa, Port Vale and Watford, where he was Director of Youth Football, under former England manager, Graham Taylor, was recruited in 1997 to a similar role at Rovers, eventually being the man responsible for running the Academy when it was officially set-up. The thinking ahead was important in terms of strategic planning from the club in the mid-1990′s, putting into place the tools necessary to maximize the output from the structure even before it may have physically been there. During his tenure, Downes oversaw numerous players from under his stewardship being promoted to the Rovers first team squad, some more permanently than others. They included Dunn, Duff, Martin Taylor, Jay McEveley, Paul Gallagher, Matt Derbyshire, Junior Hoilett, and Martin Olsson, who was recruited to the Academy at the age of 17 from Sweden in 2006. In some cases, even when certain players were deemed not good enough for the Rovers first team, they were sold off, usually to Championship clubs, and thus raised important revenue for the club. That list included players such as Damien Johnson, Ben Burgess, Neil Danns, Jemal Johnson, and Jonathan Douglas. Under his stewardship, Rovers youth excelled in competitive football as illustrated through their performances in both the Academy Premier League and FA Youth Cup. In the summer of 2009, whilst Sam Allardyce was manager, Bobby Downes left the club by mutual consent. Phil Cannon was recruited to become the new Academy Manager.
Cannon, boasting an impressive background in youth development, was previously Head of Youth Development at Swindon, where he oversaw the early development of Theo Walcott, but more recently was Head of Recruitment at Everton, who are widely regarded as running one of the best youth set-ups in the country, producing an endless array of players including Wayne Rooney, Francis Jeffers, Leon Osman, Jack Rodwell and most recently Ross Barkley among others. Cannon, interviewed at the time of hiring, by the official Rovers website stated, “If that first team was full of local boys, it would be fantastic because they are playing for ‘their’ team. I think the locals can identify more with them and I think the local boys do try a little bit harder”. Since then, Phil Jones, Grant Hanley, Adam Henley, Josh Morris, Jason Lowe, and Nick Blackman have been promoted to the first team squad, with some such as Jones, Hanley and Lowe playing integral roles during the last couple of seasons. Obviously, some of the credit for their development still lay with the previous regime under Downes, nevertheless, the good work that the current staff including Cannon, Alan Miller as Head of Recruitment, David Lowe as Head of Youth Coaching, as well as team coaches for the U-18 and U-16 sides, Terry McPhillips, Simon Ireland and Tony Grant cannot go unnoticed.

Rovers youngsters celebrate beating Newcastle in the Quarter Finals of FA Youth Cup in February, 2012
The current edition of the Rovers youth set-up has seen the U-18 side make the semi-finals of the FA Youth Cup where they will play bitter rivals Burnley in a two-legged affair. Labelled by on-lookers as possibly the best batch of talent to come through Brockhall at once, a number of key players have alternated between Reserves League football and the Academy Premier League this season. Stand-out performers include the cream of the crop Hugo Fernandez, a young Spaniard, who only turned 18 earlier this year and can play anywhere along the middle of the pitch, from defence to an attacking midfield position. He has taken strides in his development this season as he has been given a more advanced role compared to his early times at the club. He has recently been making more regular appearances for the Reserves although still plays a crucial role at Academy level especially in the FA Youth Cup. John O’Sullivan is a young Irish midfielder who is comfortable across midfield and has played a few times for the Reserves this season too. He’s also been capped at U-19 level by Ireland. Jack O’Connell, a left sided defender comfortable at center back or left back was capped by the England U-18 side in March 2012. Robbie Cotton, long hailed as one of the best players that the Academy had produced, judging by the player’s potential, has been promoted to the first team squad this season, although he has yet to make an appearance for them. He is still involved in the FA Youth Cup and scored the winning penalty in a thrilling Quarter Final victory over Newcastle, and features regularly for Gary Bowyer’s Reserve side.
If Blackburn Rovers overcome Burnley, they would be a step closer to winning the FA Youth Cup for the first time since 1959, something that players such as Duff, Dunn, or Jones failed to do, as well as confirming their promise. Considering the club’s current fortunes on and off the pitch, it would not be beyond the scope of reality if some of the current Academy batch began featuring for the first team squad by next season. At the same time, the Blackburn Rovers Academy has helped fund itself and more-over through the transfer of players. All in all, just under £60m has been raised since 1994 through the transfer of players, an average of £3.3m a year. Some of the players have ended up winning Champions Leagues, Premier Leagues, and have gone on to play at World Cups and European Championships for their countries. Rovers hold 2 of the top 5 most expensive Academy transfers in English football history, with both Damien Duff and Phil Jones, who cost their future clubs a reported £17m each. Only Andy Carroll, Wayne Rooney, Rio Ferdinand and Owen Hargreaves (if you want to include cross-border transfers) have ever gained their respective academies more money. Considering the overall picture, coupled with Blackburn being a town in arguably the most hotly-contested catchment area for recruitment of youth players, with up to 30 clubs, in competing for youngsters in the North West, it becomes clear that the backbone of the Academy factory floor has been key in maintaining Blackburn Rovers position on and off the pitch in the Premier League, in what was Uncle Jack’s parting and, hopefully, eternal, gift to the club.

Honorable mentions for Shay Given who was signed by Blackburn Rovers as an 18 year old before progressing to the first team squad. He was transferred to Newcastle United shortly after. Anthony Pilkington of Norwich City was part of the Youth Academy but was let go of
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The Idiot’s Guide to UEFA Financial Fair Play: What Does it All Mean?
In 2009, UEFA with the strong personal campaigning of Michel Platini, agreed to get the ball rolling on Financial Fair Play (FFP), thus meaning that from this season onwards, it is effectively in motion. At its core, FFP establishes a set of parameters/criteria in monitoring European clubs in order to prevent them from “over-spending” and, as a consequence, threatening their own long-term survival. Reports had suggested that hundreds of European clubs were running in debts with a percentage in serious financial peril. Most recently, the perilous state of Glasgow Rangers has come to light. A large proportion of European club debts is attributed to clubs within England, Italy and Spain. It must be noted that French and German leagues have been running regulations similar to FFP for years and, hence, their clubs are in better financial shape than their counterparts in the other countries mentioned.
After numerous delays in implementing FFP, the current season is the beginning of the monitoring period from within which clubs will not be allowed to lose more than a certain amount per three-year period. With that said, it is still unclear to many as to what constitutes FFP, what is allowed under it, what is not, and what happens if clubs do not adhere to it. What we will try to do is to simplify everything through a question and answer analysis in order to dissect FFP to its basic core.
Question marks, such as those raised by Arsene Wenger, lay over how far UEFA would go in potentially punishing violators. Already and very significantly, Manchester City have signaled their acceptance that they may not be able to fulfill all regulations and pass the FFP’s first monitoring period review. The question remains over how UEFA deals with clubs such as Manchester City, and possibly Chelsea, who in all likelihood, may fail to fulfill UEFA’s criteria in gaining a license for European competition the first time around. Only time will tell.

Karl-Heinz Rummenigge, Chairman of the Executive Board at Bayern Munich as well as Acting Chairman of the European Club Association representing European clubs after the dissolution of the G-14, is a strong proponent of FFP
What will UEFA Financial Fair Play do?
a) Monitor club finances ensuring that clubs do not lose more than a specific amount annually
b) Implement periods of monitoring (three years) to avoid single-season “one-off” events from distorting financial prospects
c) “Punish” violators of FFP
What must clubs do?
They need to ensure that they don’t make losses of more than €45m per three year period except for the first monitoring period which is over two seasons (2011/12 and 2012/13) and would impact over participation in 2014/15 European competitions. The “allowed” loss drops to €30m over three years from the 2015/16 season onwards (3rd season of FFP application).
However, clubs are only allowed to record this level of loss if owners are willing to “subsidize” losses above €5m by injecting equity, otherwise the maximum permitted loss is €5m for the first review period of 2011/12 and 2012/13. So in reality the level of losses “allowed” by UEFA is much lower than what is being widely reported. Although equity injection helps owners such as those at Chelsea and Manchester City to have a better chance of compliance with FFP. Complicated much?
Will all “expenses” under expenditure be monitored?
In a word, no. Any expenditure accumulated under developing or building new stadiums will not be recorded under FFP monitoring. Furthermore, any expenses made towards youth development and infrastructure or anything to do with the youth team will not contribute towards expenditure either
So what exactly is considered in terms of “expenditure”?
Only football-related expenses from transfer fees and salaries. Transfer fees would be “amortized” or divided evenly over the term of a player’s contract
What about in terms of income?
Almost everything will be part of the assessment of income. That means ticket sales, TV money, sponsorships, merchandising, player sales and prize money from competitions.
What are critics saying about FFP?
a) They are questioning whether smaller clubs will be able to compete with bigger clubs if clubs can only “spend what they make”
b) Wages for players contracts signed before June 2010 will not go across calculations for the 2011/12 break-even analysis. A one-season waiver has been given by UEFA for the first monitoring period and again this goes a long way to help clubs such as Chelsea who signed deals with Drogba, Terry, Cech, Cole, Lampard, Essien and Kalou, among others, before that deadline
c) Potential for bigger clubs to create “artificial” income from sponsorships/stadium rights from companies with vested interests from their owners. Manchester City’s stadium naming rights with Etihad Airways has recently come under the microscope. UEFA have yet to rule on its validity although they have stated “if we see clubs looking for loopholes, we will act”. UEFA have said they will ensure “Fair Value” is given to such deals
d) Effect of different tax rates across countries mean some clubs will be paying more/less gross than the net figure accounted for
e) Third-party ownership is “allowed” by FFP but the English Premier League out-laws it, thus disadvantaging English sides
f) Solidarity or “parachute” payments to lower league clubs are only made by the Premier League and Ligue 1. These payments will be accounted for in FFP as the Premier League continues to lobby UEFA to discount them
g) UEFA states that if there is a loss recorded in a review period but there is a “positive trend” and losses recorded for 2011/12 can be attributed partly to deals undertaken before June 2010, then the club may not be sanctioned
Has FFP effected club behavior already?
a) Italian clubs have, for the first time, negotiated a collective TV rights deal which gives bigger clubs a smaller share of the cake in the spirit of creating a more level playing field in Italian football. Spain’s La Liga remains the only major league which still negotiates individual TV rights and, as a consequence, creates a huge gulf between income raised by Barcelona and Real Madrid compared to other teams
b) Clubs can no longer afford to lose major players on Bosman free transfers, as signaled by Arsenal’s sale of Samir Nasri and Gael Clichy to Manchester City in the summer of 2011. Manchester United manager Sir Alex Ferguson admitted in March 2012 that even though they will let Dimitar Berbatov leave in the upcoming summer transfer window they will “sign a new contract” with him first in order to get a fee for him and not lose him on a Bosman transfer
c) Traditionally heavy spenders like Inter Milan and to an extent Chelsea have begun curbing their spending

Yet to be seen if clubs like Chelsea and Manchester City will be smiling after UEFA addresses their financial reviews under FFP
How will UEFA punish violators of FFP?
a) Give them a warning
b) Fine the club. Although this may seem like a chicken/egg conundrum when one thinks of it
c) Deduct points. This is likely to occur in the group stages of the Champions League and Europa League. Importantly, this measure was a new punishment proposed and ratified immediately at Nyon in an Executive Committee Meeting in January 2012
d) Disqualify the team from UEFA competition. Although this is a major step, it is difficult to see if UEFA will take this stance
e) Exclude the team from future UEFA competitions. Again, similar to above, it is difficult to see if UEFA will adhere to such a measure
f) UEFA will discuss three other potential punishments for violators at the Istanbul UEFA EXCO on March 20-21. They include the withholding of UEFA prize money for taking part in the Champions League and Europa League, preventing clubs from registering “new players” for UEFA competitions, as well as restricting the total number of players that clubs may register for UEFA competitions. UEFA have shelved the proposal to implement transfer bans on clubs after receiving legal advice suggesting that it would contravene the European Community’s Restraint of Trade regulations
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