Historically it’s been said, in football, getting to the top of the league is one thing but staying there is a whole different ball game. More often than not teams fail to defend the league title that they had worked so hard to gain in the first place. Over the past 20 years in some of Europe’s biggest leagues, only a handful of sides have managed to successfully defend their league titles. The question remains what, if any trends, exist between the sides that have managed to win back to back titles and whether there are lessons to be learned by new-be champions from their predecessors who had failed to defend their titles.
What we will do here is to analyze seven cases of clubs that failed to defend their famous league title victory the next season. The study will analyze the period since the 1992/93 season in the Premier League (Blackburn Rovers winners in 94/95 and Manchester City winners in 2011/12), Ligue 1 (Lille winners in 2010/11 and Montpellier winners in 2011/12), Serie A (Roma winners in 2000/01), Bundesliga (Dortmund winners in 2001/2) and La Liga (Deportivo winners in 1999/00). It is worth stating that there had been a number of other sides within the respective leagues that had failed to defend their titles including Stuttgart, Arsenal, Marseille and Wolfsburg among others, however, it was decided that the above formed an interesting platform for analysis. When it came to analyzing sides that had managed to win back-to-back titles, the selection pool was considerably smaller. A small condition was also put in for the sake of the integrity of the study and that was for a team to have been considered for selection for this aspect, there must have been at least an 8 season gap between their back-to-back successes and their previous league triumph. This was done so to isolate a side that could lay claim to be considered part of a larger successful era over a longer period (take Bayern Munich and Manchester United for instance). With that in mind, Dortmund (2010-12), Chelsea (2004-6) and Juventus (2011-13) were chosen to examine. Whilst Juventus have not clinched the Serie A title yet, they are 11 points ahead of Napoli with 6 games to go and barring a calamitous breakdown they are set to defend the title they masterfully had won the previous season.
A number of criteria will be compared and contrasted within the study and this includes the club’s transfer spending vis a vis the second season both against itself and against that of the new champion (if there had been one), the sale of key players, changes in performances of key player/s, managerial changes, performances in the Champions League and whether it posed a distraction to the squad, and the squad’s ability to cope with more games, as well as the historical size of the club in its league among other things. We hope by doing the aforementioned, some light may be shed onto common themes.
Blackburn Rovers (Premier League Champions in 1994/95)
In the early 1990s, Jack Walker had begun bank-rolling the town-club towards success. Rovers arguably formed the prototype of rich owner done-good in modern football. However, just when things were supposed to be starting, the club failed to build on its success and was eventually relegated to the Championship within 5 years of having lifted the Premier League title. One of the first startling discoveries from the side that attempted to defend its 1994/95 title was the fact that the club barely spent in the summer leading to the new season. Only £2.7m was spent and even by amounts being thrown away back at the time this was meager, especially considering that Walker had given Kenny Dalglish over 3 times that figure the previous season. This led to Dalglish deciding to step upstairs in a director of football capacity. Rovers also sold one of the key members of the title-winning side in Mark Atkins and that coupled with injuries and poor form to Chris Sutton and Jason Wilcox hampered the side to a point of finishing outside the European places.
Deportivo La Coruña (La Liga Champions in 1999/00)
Little-known Deportivo capped off the most successful era of its history with a title during a period when it was a force to be reckoned with domestically and a giant banana skin in European football. An undeniable factor was their transfer expenditure, pushing Barcelona and Real Madrid to the limits at the time. One of the mistakes the title-defending champions made was selling 3 key members of the first team, most notably Flavio Conceicao. Interestingly, Deportivo may be the only club in our research that actually improved its league performances in the second season. Unfortunately, it was going head-to-head with the Galacticos of Real Madrid. The side from the capital had a net spending of almost 10 times what Deportivo spent that season.
AS Roma (Serie A Champions in 2000/01)
Francesco Totti’s Roma were a force to be reckoned with at the turn of the new century, highlighted by extravagant spending which led to the signing of players such as Gabriel Batistuta, Vincenzo Montella and later Antonio Cassano. All this happened under the stewardship of Fabio Capello. One of the first things that becomes apparent is that Roma significantly reduced transfer spending after winning the title and this happened at a time when Juventus increased spending to £156m in the summer transfer window. Roma only had a net spending of £23m that summer. Whilst Roma did sign Cassano and Capello’s favorite son Christian Panucci, they let go one of the cornerstones of the title-winning side in Cristiano Zanetti. A lack of goals also hit the side at the wrong time of the season and this is illustrated by the fact that Totti, Batistuta and Montella scored 20 less goals between them throughout the campaign compared to the previous season.
Borussia Dortmund (Bundesliga Champions in 2001/2)
German champions, Dortmund, were experiencing a golden era in their history. This included back to back titles in the previous decade and their one and only Champions League triumph too. Little did they know that they were at the climax of their success and were about to face grave financial difficulties which almost led to their extinction. Again, just like the sides we examined before them, they decided to significantly cut down on spending after winning the title, whilst Bayern Munich spent 3 times their outlay. Two highlights of the new season was the departure of key players Evanilson and Jurgen Kohler, as well as the drop in performances of Bundesliga top-scorer Marcio Amoroso who only contributed 6 goals in the new campaign.
Lille (Ligue 1 Champions in 2010/11)
The French League is an interesting one. Over the last 20 seasons only 1 side has managed to defend its title and that has been Lyon. In fact, they defended it successfully 6 times. Less money is spent in the French league compared to many of the other top leagues in Europe and more time is spent on developing players and this could be one of the reasons that there has been such a close and level playing field over the past 20 years, only rivaled by the Bundesliga in this respect. The only time that this trend was broken was with Lyon who began competing on a European level. Lille had not spent any money the season they won the league and went on to spend £7.5m net when they had to defend their title. However, they did lose 3 key members of that title winning campaign in Adil Rami, Emerson and Yohann Cabaye. Interestingly, the new champions, Montpellier, spent virtually nothing when they won the title away from Lille.
Montpellier (Ligue 1 Champions in 2011/12)
Montpellier made the grave error of selling their key player after they won the league title. Olivier Giroud left to join Arsenal and was replaced by 2 or 3 lessor known strikers who have failed to get on the scoring-sheet regularly this season. Nevertheless, Louis Nicollin did allow some money to be spent this past summer. However, after a poor start to the campaign and an early exit from the Champions League, Rene Girard also lost his captain, Yanga-Mbiwa in a mid-season transfer to Newcastle United. The majority of the key members of the squad continue to perform admirably but in a league where the margins are minimal losing players of the caliber of those Montpellier have lost is an insurmountable obstacle.
Manchester City (Premier League Champions in 2011/12)
The Abu Dhabi Sheikhs bought Manchester City with the vision of turning them into the biggest club in England and later Europe. Whilst City wrestled the title away from city-rivals Manchester United they have failed to put up a successful defence of their title and formed the inspiration behind this article. The first highlight of their failed defence is a 40% reduction in transfer spending. Secondly, Manchester United out-spent them this season. None of the sides we have examined in the study have managed to defend their title having spent less the following campaign unless it was still a higher amount than their closest rivals. Next, Roberto Mancini sold 3 key members of the title-winning side in Nigel de Jong, Adam Johnson and Mario Balotelli. The club’s best performers also failed to hit the heights of the previous campaign and this is mostly highlighted in the goals contribution of their top-scorers. An early exit in the Champions League forms another stereotypical characteristic of failure to defend the league title. In short, Manchester City form the text-book study of how not to defend your title.
Those Who Succeeded in Defending their Title
Chelsea (Defended their Premier League Title in 2005/6)
Jose Mourinho’s Chelsea had just set a Premier League record-high number of points in 2004/5 and lifted the double. The following campaign saw them successfully defend their title. One of the highlights of the success was the fact that they strengthened the starting line-up with the signing of Lyon’s Michael Essien. They also added Asier Del Horno and Shaun Wright-Phillips, with the former making the left back position his own. It also helped that Chelsea out-spent runners-up Manchester United and the performances of their key players somewhat improved (Drogba and Lampard both improved their goal contributions).
Dortmund (Defended their Bundesliga Title in 2011/12)
German champions Dortmund not only defended their title but also completed the double having trounced rivals Bayern Munich 5-2 in the Pokal final. Dortmund did increase its own spending even if Bayern Munich managed to out-spend them. Their transfer activity saw one Turkish-origin star replaced by another with Nuri Sahin departing to Spain and Ilkay Gundogan replacing him. On paper it seemed like Jurgen Klopp’s side did not get the better end of that deal but time has shown that to be false. Dortmund’s players continued to excel with Robert Lewandowski improving his finishing and other players contributing more goals than previously. Dortmund finished 6 points better off than the previous campaign.
Juventus (On Course to Defend Serie A Title in 2012/13)
Italian champions Juventus are back on top of the football pyramid domestically after a tumultuous few seasons, which included relegation due to match-fixing. Juve have virtually been alone in lavishly spending in recent seasons. This has helped them re-build their side. Whilst they decreased their transfer expenditure this season, it was still significantly higher than closest rivals Napoli. Antonio Conte also retained his key players and built on it by adding 3 key members to the squad in Giovinco, Asamoah and Isla. His side is on course to better its points haul of last season when it had gone unbeaten.
Looking at the above analysis, it is difficult to find a wholesome irrefutable rule of thumb in analyzing successes and failures when it comes to defending titles. Before attempting to do so, it is interesting to note that over the past 20 years the Premier League has seen 7 back to back champions (6 Manchester United, 1 Chelsea), the Bundesliga has seen 5 (3 Bayern Munich, 2 Dortmund), Ligue 1 has seen 6 but it all involved Lyon, La Liga has had 7 back to back champions (6 Barcelona, 1 Real Madrid), and Serie A is on course for its 9th this season (4 Inter, Juventus soon to be 3, with 2 for Milan). It must be added that Milan and Barcelona won their 1992/93 titles on the back of having won the previous season. What this suggests is that money plays a huge role in defining the legacy of the sides. Less dominance is found in the leagues where less money is spent.
One of the common characteristics of Chelsea, Dortmund and Juventus’ successful retention of titles is the fact that none weakened their sides during the summer after becoming champions. At the same time, Juventus and Chelsea both continued to invest in their squad and out-spent their rivals. Dortmund may have spent less than Bayern Munich but it must be noted that the figures being spent by either side would be dwarfed by some of the money being thrown around by lessor sides in some of Europe’s other leagues. So one could argue Bayern Munich’s expenditure in 2011/12 may have been higher than Dortmund’s but it was not at a level which could help shift the title back to Bavaria.
Another factor that must be highlighted is that all the sides that failed to defend their titles saw their top-scorer of the previous campaign fail to repeat his feats. Dortmund had Lewandowski score more goals than Lucas Barrios had the previous campaign. Juventus have three players 1 to 2 goals short of improving on last season’s top scorer with 6 games to go, whilst Chelsea saw both Frank Lampard and Didier Drogba improve on their tallies.
Amazingly, only Deportivo and Juventus made it into the Quarter Finals of the Champions League from the 10 cases studied. Lille and Montpellier were the only sides that increased spending after winning the title but failed to retain their crown. It must be added that Montpellier had a negative net expenditure though. Also, only one side improved its point tally and failed to retain the title and that was Deportivo.
Finally, it is clear from the analysis that only a few sides attempted to continue towards building a legacy after winning the title. Most of the clubs were happy to taste one-time glory and cash in on their success. This includes Blackburn and Montpellier. Others such as Dortmund, at the turn of the century, and Roma decided to keep the status quo whilst rivals continued to spend to make up for lost ground. Only a few sides attempted to create a legacy and these were the 3 sides that managed to defend their league titles and arguably Deportivo who just fell short. Lyon, who were not addressed in the analysis, also fit the bill. Therefore the motivation of the club owners is quite central to what happens next for the clubs in question.
The study above was undertaken with the goal of shedding light onto why retaining a league title proves to be difficult for most sides in Europe’s top leagues. Whilst there are certain intangible and unquantifiable elements at play such as the motivation and ambition levels of the players at hand, it is clear that lessons can be learned for sides that are in a process of winning a title after a long and dry spell. Certainly, the grounds exist for more conclusions to be drawn by those studying the data under the microscope.
Football is a game of two halves. This truism is one of the oldest cliches associated with the beautiful game. Some experts suggest how teams start every match sets the tempo for the rest of the game. Whilst that may be true, it may be interesting to look at how teams finish matches. When one thinks back of how important the final 10 minutes of any given match can be, then the most startling advert for the fact is undoubtedly the 1999 Champions League Final, when Manchester United scored twice in second half injury time to beat the Germans.
During analysis of the final few minutes of matches over a season, it’s fair to ask yourself whether you think results would mirror the strength of the teams without setting new patterns other than that which has been created over the previous 80 minutes of the match. What will it tell us about the mentality and personality of the sides involved? Is the destiny of games determined by the previous 80 minutes? These are some of the questions which we hope to answer by putting the magnifying glass over a few of Europe’s tightest leagues during the current 2012/13 season.
Firstly, the English Premier League will be analyzed, considering the tight race for Champions League spots as well as the scrap for relegation. Secondly, Serie A will be put under the eye of observation. Finally, the nPower Chanmpionship, the second tier of English football, traditionally seen as one of the most challenging leagues in all of European football will be analyzed largely due to its extremely tight proceedings this season. Currently, the team in 8th spot, Derby County, is still not safe from relegation, as its 5 points clear from 22nd spot, the final relegation spot, occupied by Huddersfield (only on goal difference being the worst of a set of 4 sides going up to 19th place Blackburn Rovers). On a side note, 54 points separate the top and bottom sides in the Premier League, with 47 separating those in Serie A and only 38 points keeping the respective sides in the nPower Championship apart.
The 2012/13 Premier League season has seen Manchester United wrestle back the title from city rivals Manchester City in what looks like a relatively early triumph. Critics argue that Roberto Mancini’s side failed to show the motivation and drive required to repeat their achievement of the previous season. This could also be the season which could see Premier League ever-presents Aston Villa suffer relegation. Continuing its seasonal pattern, Arsene Wenger’s Arsenal is fighting to win its own Champions League, the coveted 4th position.
How much would the league table change if the full-time whistle was blown in the 80th minute? Some of the findings are riveting to say the least. First of all, a total of 56 results have changed during the final 10 minutes of games (plus stoppage time) this season. That means 18.3% of games have been decided during those minutes. Other startling facts include West Brom being the only side to twice throw away victories and accept defeats during this period, Everton have turned defeat into victory and vice versa on one occasion each, Newcastle has seen results change in 10 of their 31 matches during the final 10 minutes, an astonishing 32% of their games, with Reading experiencing a similar turnaround. Man City have recovered the most points (12) during this period, whilst West Brom have lost the most (9). Also, Swansea are the only side that has not surrendered a single point during the final 10 minutes of matches and QPR the only side that has not recovered any point during the same period.
Considering that Man City has won 12 points (4 draws to wins, 1 loss to a win, 1 loss to a draw) how does the claim that Mancini’s side haven’t shown the same urgency they had last season fare? Clearly, they have exhibited a never say die attitude and good levels of concentration as they have only once lost points during the final stretch this season. Reading and Norwich are two other sides that had 180 degree turns on results gained, by converting lost games into victories once each. Spurs has lost a game that it had been winning after 80 minutes. If you’re looking to switch off your TV after 80 minutes without wanting to worry about missing anything then its likely that you can do so during a Sunderland – QPR game or a West Ham – QPR match-up. Only a total of 7 points has moved around during those between the sides involved throughout the whole season.
The table above shows if the final whistle was blown early, the biggest loser in the Premier League would be Manchester City. This may suggest that they have started slowly and sluggishly and a sense of urgency crept into their game as the match went on, especially in the second half of games. Ultimately, they would have found themselves in 5th place, fighting to get into the Champions League. At the other end of the table, Newcastle would have found themselves firmly in the relegation zone had it not been for their late game heroics. How long could they sustain such late surges before it catches up with them though? Their overall performances may yet prove to be costly at the end of the season. Other highlights are Spurs being in 2nd place, Arsenal being in 7th spot and unlikely to get into the Champions League whilst QPR only being 2 points off safety.
Juventus have not been as dominant as they were during their unbeaten title victory in the 2011/12 season. Some analysts have said that this was Napoli’s season to win but they have thrown it away having failed to capitalize on the leader’s blunders. In terms of the overall scope of the league, a total of 51 results changed during the final 10 minutes of matches. That translates to 17% of matches being decided during the said period, a slightly lesser ratio than in the Premier League, and probably indicative of the nature of Serie A.
Some of the findings from Serie A include the fact that Juventus have not surrendered a single point during the final stretch of matches and have won back the most points (12). Napoli have seen 9 results change during the final 10 minutes, the most in the whole league, and this includes converting a defeat into victory as well as seeing a win turn into a loss. Only two other sides have experienced such ecstasy (Bologna) and despair (Torino) this season and both in games against Napoli. The biggest losers of the final few minutes of games have been Palermo. They have surrendered 12 points and have only taken 1 point off their opponents during the closing stages of games.
If you’re looking to switch off your TV after 80 minutes then you’d be safest doing so during a Sampdoria – Siena match-up. Compared to the Premier League, only two matches saw 180 degree result turns during the final 10 minutes, whereas in the Premier League four matches saw similar turnarounds.
What we learn from the above table is that Napoli would currently be leading the Serie A title race despite having a mixed record during the final 10 minutes of games. This is largely because their rivals Juventus have amassed 5 wins (converted from draws) during the final few minutes of games. Milan and Chievo are two other sides that have not relinquished any points during the final few minutes of games. Palermo, whose fortunes would be much the richer if officials blew the whistle at the end of 80 minutes, would have been 5 points above the relegation zone, virtually safe by now, instead of being firm candidates to go down to Serie B. Milan and Fiorentina would be having a much closer race for the final Champions League spot too, and Catania would be another “winner” as they would be on the verge of a European spot.
The Championship might prove to be the most exciting league in Europe if it comes down to how matches finish. A total of 99 results changed during the final 10 minutes of games. That is just over a staggering 25% of all games till date. Blackpool have been the undoubted kings of finishing off games strongly. They have “won” 15 points whilst only giving up 3 points during the final few minutes of matches. Cardiff City is another side that finishes games strongly, winning 4 games from drawing positions and drawing 2 games from losing positions. They have not given up points during the same period. Charlton’S games have the quietest finish when it comes to impacting the result. Only twice have they seen results change and both times it has been to their detriment. Leeds United have been one of the undoubted big losers when it comes to the analysis. Ten of their games have changed results during the final 10 minutes and only once has it been to their benefit. Crystal Palace, Blackpool, Ipswich and Bolton have seen 12 results each change during the period in question. That is just under 1 in 3 matches. At the same time, a total of 5 matches have seen 180 degree turnarounds for the sides involved (losses to wins).
What quickly transpires from looking at the table is that if the final few minutes of matches were not factored in, the whole complexion of the league would change. Firstly, four points would separate the top 4 with Watford benefiting most as they would sit at the top of the pile. Gianfranco Zola’s side have seen 18 points thrown around during the final few minutes of games and that is a league high. They would gain 5 points through the process. Leeds may have been the big losers when it comes to closing out games but that translates to benefiting from the projected league table as they would break into the play-off positions. Crystal Palace have lost the most points during the final few minutes, and despite having won quite a few themselves, they would jump into the 2nd automatic promotion spot.
What is even more interesting is the bottom of the table shake-up. Blackpool nosedive into 23rd position and would likely be relegated had it not been for their closing out of matches. Interestingly, Ian Holloway has had a stake in two of the most “active” sides in the division during the analysis period as the Tangerines are his former side, and Palace his current one. Make of that what you will. Peterbrough would be another beneficiary of the projection as they would jump to 9 points above the relegation zone. Blackburn, Ipswich and Wolves would also look to be quite safe.
Whilst the above analysis proves interesting reading, what conclusions can we draw? Firstly, its clear that the Championship is the most exciting league between the 3 in question when it comes to how important the final 10 minutes of games are. Secondly, there is no clear pattern in terms of the final 10 minutes of games correlating with the previous 80 minutes of the respective games. Whilst teams like Manchester City, Manchester United, Juventus and Cardiff close out games strongly especially when they need a result, other sides near the top of the table have mixed results. Spurs, Chelsea and Everton are 3 of the top 6 in the Premier League but they have lost more points than gained during the period in question. However, in Italy, the current positions of the side have a greater influence in how they finish games with Fiorentina being the only side, which has lost more points than won, in the top 7 of Serie A. In the Championship, perhaps due to the openness and end-to-end nature of the British game, there is a mixed bag again with 2 of the top 4 having lost more points than won.
Then there are a few anomalies to look at. This includes Newcastle, Blackpool and Palermo. The Geordies are currently surviving due to their last few minute heroics having won 6 extra points (net). Blackpool are currently 3 points off the relegation zone in the Championship but this is only because of the extraordinary 15 points that they have won during that period. They have only lost 3 points too. Effectively their numbers along with those of Juventus are the best in our study. What does that tell us about Blackpool? Whilst it needs further analysis of the games, one possible scenario sees teams sitting back deeper against what they perceive to be a bottom of the table side whilst the gung-ho nature of the Tangerines, born out of Ian Holloway’s image creates enough chances to convert. Teams like Crystal Palace, Leeds and Watford do not seem to have the tactical aptitude to close out games. Palace and Watford are both known to play expansive football and the high-tempo could prove to be costly towards the end of games. On the other side of the coin, Italian Serie A strugglers Palermo need to close up shop much better and working on the players fitness could be an aspect that may require further attention. The fruits of this research lay the groundwork which could be instrumental for the sides involved in gaining extra points in the future, either by working at closing out games better or taking advantage of their opponents inability to do the same.